Luxury Edition Book for ITT by Mucho

Luxury Edition Book (ITT 1878) for ITT International Trucks & Tractors, a machinery distribution company by Mucho design studio. This book tells the company’s history over a period of 130 years. The book cover has been made to recreate the same metallic slab as on the trucks and machines ITT sells. Those slabs have been engraved with the book’s title. It is a comprehensive, rich and visually engaging edition, which aims at generating the desire to know more, while presenting the company through the value of an object which is unique.

Images © Mucho