Strata Bakery by P.A.R

Category: Design, Featured -

P.A.R is a graphic design studio based in Barcelona, founded by Iris Tarraga & Lucía Castro. We discovered their work for the Strata Bakery and decided to feature it.

Strata‘ a homemade products bakery. The identity concept – Layers – is based on the analysis of the homemade elaboration of their cakes, which consist all of them on the meticulous multiple layers of ingredients superposition. Starting from the layer concept as a graphic synthesis of the product, P.A.R team adapted it to the different applications by different resources. Reinforcing the graphic image with a striking chromatic range that contrasts with the variety of materials and the product.